As an employer, you undoubtedly make it a high priority to attract, hire, and retain the best talent for your organisation. The world of work has changed immensely in the last few years, including the ways in which companies find candidates and hire staff. And nowhere is this more apparent than in the area of early careers and youth employment.
Here at Youth Employment UK, we have created an array of tools to support organisations in becoming better employers for today’s young people. One of these tools is our Organisation Profile. Read on to learn what they can do for you and why you should consider working with us to create one.
Put your branding front and centre
Acting as an early careers hub, your Organisation Profile is unique and entirely yours, and can be built around your branding. We can use your colour scheme, logo, artwork and imagery to build a hub that truly reflects what your brand is and what it’s all about.
Evidence shows that a person needs multiple touchpoints with a brand before they begin to recognise it or are ready to take an action (such as making a purchase or applying for a job.) Your Organisation Profile can become one such touchpoint.
Attract talented young people to your organisation
The ways in which young people look for jobs, and the things they expect from prospective employers, have changed significantly in recent years. Youth Employment UK is the UK’s leading organisation helping young people into work and tackling youth unemployment. By working with us, you gain access to the thousands of talented and ambitious young people who use our site to learn, explore the world of work, and find employment opportunities every month.
Your Organisation Profile also allows you to show prospective young employees what is great about working for you. Through imagery, interviews, video content and much more, you can paint a picture of your workplace and demonstrate why it’s the kind of place that a talented young person can thrive and succeed.
Advertise your jobs and training opportunities
With an Orgnisation Profile you can also advertise any job vacancies which may be suitable for young people (such as entry-level jobs) as well as any training schemes or opportunities such as work experience, virtual work experience, internships, graduate schemes, or apprenticeships.
Young people come to our website looking for jobs and training opportunities, and our interactive opportunity finder and your profile are a great place to advertise them.
Offer information and insights that other employers don’t
Many young people are anxious about joining the world of work for the first time. This means that organisations that offer additional information about the recruitment and hiring process or the workplace will immediately be at an advantage in attracting these young people to work for them.
On your Organisation Profile, you can provide information that young people interested in working for you might want. This will help them to feel more confident about applying for the roles you have advertised.
For example, you might offer top tips on writing a great application, information about what to expect on their first day, or a virtual tour of your offices so that they can visualise your premises and see themselves there.
Showcase your existing young employees
When young people are considering working for a particular organisation, they want to see themselves reflected in that organisation. This means that your Organisation Profile is a fantastic place to showcase existing young employees in your organisation and the amazing work they are doing.
There are so many great ways to do this. You could include employee profiles, video interviews, or “Day in the Life” shadowing content. You can include your young employees in the imagery on the page, ask them what advice they’d give to someone just starting out with the organisation, or have them talk about what the organisation and their job means to them. You could even involve them in the delivery of initiatives such as training, mentoring, or virtual work experience.
The other advantage of this strategy is that it creates an engagement opportunity for your existing young employees, helping them to feel more like a valued and essential part of the business. This quickly creates a positive feedback loop.
Ready to get started?
If you are ready to get started and would like to learn more about setting up your Organisation Profile with Youth Employment UK, get in touch. We will be pleased to advise you and help you start off on the road to becoming a highly sought-after youth employer!
Just email members@youthemployment.org.uk or complete the enquiry form to contact us.
