Girls’ Attitudes Survey: Girlguiding

Girlguiding have released their annual Girl’s Attitudes Survey, the research spans the initial phases of lockdown and provide interesting results. 

This latest research from Girlguiding gives insight into how 2,000 girls and young women feel about their everyday life and the pressures they feel. Research began before lockdown in early March and finished it in April, after schools closed due to Covid-19. Whilst the data spans two different realities some themes remain the same: girls and young women share that they face persistent and unfair barriers to being happy and confident. And they want to speak up on the decisions that affect their lives – especially in these extraordinary times.

You can view the full research here.

Key Findings:

The group of young girls and women aged 11 – 21

• 92% think that they should’t feel pressured to change the way they look
• 61% say being part of a youth group makes them feel accepted
• 73% say more needs to be done to make politics equal for men and women
• 86% think women in sport are good role models for girls and women
• 88% think companies should be doing more to produce clothes in an environmentally friendly way